EA collaborates with Katy Perry on the Sims Franchise

Starting with the upcoming Sims 3 Showtime expansion pack coming in March, EA announced they will be starting an extensive and exclusive creative collaboration between Katy Perry and the Sims series. The Sims Studio plans to develop multiple Sims games featuring special Katy Perry themed in-game content and virtual goods.

Katy Perry has been a fan and player of the Sims for years. “I love how you’re able to play out different stories through your Sims characters – giving them different careers and watching them succeed,” said Perry¹. Katy Perry will be working with the Sims Studio to create accessories, clothing, hairstyles, furniture, and props that reflect her imagination that she brings to her music videos and performances.

The Sims 3 Showtime expansion pack lets you live out your dreams of being a star through your Sims. Showtime lets your Sims become singers, performers, magicians, and DJs who start from nothing so you can climb your way to success and back.

The expansion comes complete with social networking features that allow you to create friend lists, chat with your friends, post to their walls, and set status updates. In Showtime, you will create your own venue, like a concert hall, a stadium, or club, where your Sims can perform. As you build out your stage, it will affect your Sims performance and career progression. However, the stage is not just for you. In Showtime, you will be able to send your Sims to your friends games to perform and visa versa using the new Simport feature.

Available for pre-order today, the Sims 3 Showtime Katy Perry Collector’s Edition will include the Sims 3 Showtime expansion pack, plus downloadable content including an Ultimate State bonus venue, iconic Katy Perry theme items, and an exclusive poster.

¹ “Katy Perry Joins Creative Forces With EA’s The Sims,” EA Press Release

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