Marvel is exclusively premiering the next Marvel’s The Avengers television commercial in the hit Facebook game Marvel: Avengers Alliance. The new spot, can be viewed only in the game at http://www.facebook.com/avengersalliance. Players who watch the exclusive spot will receive a “thank you” in the form of a gold bar, the coveted in-game currency.
In this exciting new spot for Marvel’s The Avengers, we see the team of Heroes coming together to fight a common enemy. This is the first time Marvel has premiered an exclusive movie spot or trailer within a video game.
“Marvel: Avengers Alliance has attracted more than 4 million players since it launched last month, so we believe this game is the ideal platform for reaching a large and passionate Avengers fan base,” said Mike Rubinelli, vice president of Playdom’s studio operations.
About Marvel: Avengers Alliance
Marvel: Avengers Alliance, the first social game based on Marvel’s iconic characters, takes place in the wake of a galaxy-wide disaster, known as the Pulse, which exposes Manhattan to attacks by Marvel’s most deadly Super Villains. Players are recruited as an agent of S.H.I.E.L.D., the secret espionage and peace-keeping organization of the Marvel Universe, to assemble and lead teams of Super Heroes with a mission to keep New York City safe from the clutches of such enemies as Loki, Doctor Doom and Magneto, as well as sinister criminal organizations like Hydra and AIM. Social gamers and Marvel fans can join S.H.I.E.L.D and begin the adventure at http://www.facebook.com/avengersalliance.
Marvel’s The Avengers comes to theaters May 4th, 2012 and stars Chris Hemsworth, Scarlett Johansson, Chris Evans, Jeremy Renner, Robert Downey Jr., Cobie Smulders, Tom Hiddleston, Samuel L. Jackson. The film is directed by Joss Whedon.